It's a slow news day. You gotta love summer.
I came across this video of the BMW GINA concept car. The idea behind this car is that the skin acts more like a malleable cover than a rigid-metallic material that requires all manner of hinges, seams, and joints. You gotta love BMW.
Macenstein mentioned that it would be cool to see this sort of design concept in future MacBook models, and that got me thinking. Would this concept work in the mobile space?
As sleek as handsets like the iPhone and Touch are, the joints and seams inherent to these handsets, nay, all handsets, keep them from attaining a truly clean design. What if handsets were covered in a material similar to what we see in this video. Morphing handsets with LEDs lighting up from beneath the smooth skin - all without any unseemly edges or joints.
Would you buy a handset with virtually no exterior design markings? A sort of blank exterior that can be changed to fit different functions? What if phones adapted to context? I'd buy one.
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Thursday, June 26, 2008
Saturday, May 10, 2008
BMW to use engines jointly developed with PSA in BMW brand cars
FRANKFURT (Thomson Financial) - Bayerische Motoren Werke AG. will use the four-cylinder engines it has jointly developed with French carmaker PSA in BMW brand cars, chief executive Norbert Reithofer said in a pre-release of his interview with Frankfurter Allgemeine Zeitung.
He said the future generation of the BMW 1 Series will be fitted with these four-cylinder engines.
The report said BMW had previously intended to use these engines only in the MINI brand cars.
Reithofer also disclosed the new generation of the BMW 7-Series, which will be launched this year, will be fitted with a new hybrid engine.
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